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Tata Housing’s Varnam Project Strikes ₹1,000 Crore in Just Two Months

Tata Housing – Project ‘Varnam’

In a major milestone for the Indian real estate sector, Tata Housing has recorded over ₹1,000 crore in sales from Varnam Phase I, part of its 135-acre Carnatica Township in North Bengaluru. Achieving this feat within just two months of launch underscores the city’s growing housing demand and the company’s strong brand trust among homebuyers.

Launched on August 15, 2025, the Varnam Phase I development has seen exceptional response, with 582 apartments and 48 townhouses being sold in record time. Located just 6.8 km from Kempegowda International Airport, the project benefits from proximity to upcoming metro and suburban rail lines — two critical factors driving real estate growth in the Devanahalli region.

The township draws inspiration from Carnatic music, blending cultural themes with modern architecture to create what Tata Housing calls “the grand symphony of life.” The concept emphasizes sustainable design, community living, and lifestyle-driven amenities, aligning with the company’s broader vision for integrated developments in India’s high-growth urban corridors.

According to Sanjay Dutt, MD & CEO of Tata Realty and Infrastructure Ltd, the project’s success reflects Bengaluru’s maturing premium housing market. “Achieving ₹1,000 crore in sales at launch highlights the trust customers continue to place in Tata Housing’s quality and delivery assurance,” he said.

Real estate analysts note that Tata Housing’s rapid absorption rates mirror a larger market trend toward township-led housing — developments that combine design excellence, reliable delivery, and strong infrastructure connectivity. Experts believe that large-format projects like Carnatica represent the future of urban residential growth in India.

Powered by a 360-degree marketing strategy spanning digital and on-ground engagement, Varnam’s success strengthens Tata Housing’s position in Bengaluru’s competitive market. The company plans to continue expanding its township model across major cities, focusing on sustainable, amenity-rich communities that redefine urban living.

With this ₹1,000 crore achievement, Tata Housing has once again demonstrated its leadership in India’s evolving real estate landscape, setting a new benchmark for integrated and customer-centric development.

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