Assetz Acquires 11.5 Acres in East Bengaluru for ₹1,400 Cr Luxury Housing Project

In yet another major expansion step for the property developer in the Bengaluru real estate market, Assetz Property Group has signed an 11.5-acre parcel of land along the Old Madras Road-Hoskote Highway in East Bengaluru. The site will be developed for a luxury residential project with a proposed gross development value (GDV) of over ₹1,400 crore.

The project would offer about 800 premium residential units over 1.4 million sq. ft. of saleable built-up area, and will be developed in partnership with Motilal Oswal Alternates (MOA) and with Vanshee Builders & Developers. The upcoming development will house the best amenities facing the highway, further enhancing the high-value corridor of East Bengaluru.

Assetz is already deep-rooted in this region with its projects, namely, Marq, Bloom & Dell, Sun & Sanctum, and with this acquisition, Assetz has made a bigger presence in one of the fastest-developing residential belts in the city.

Speaking on the growth, Sunil Pareek, Executive Director of Assetz, said that “the land banking strategy demonstrated by the company has a very strong pipeline of 17 million sq. ft. through 19 upcoming projects; 10 of which are launches in this calendar year.”

MOA continues its support to Assetz’s expansion with the recently closed sixth real estate fund amounting to ₹2,000 crore. Its Managing Director, Anand Lakhotia, expressed through a confident note in Assetz’s governance-led development approach, where strategic land acquisitions also find backing.

Assetz has completed 20 projects covering 15 million sq. ft. since its inception in 2006, and currently has a portfolio of 46 projects with a potential of 45 million square feet under development.

This latest acquisition complements Assetz’s ongoing bet on booming East Bengaluru in terms of housing space, features better connectivity, and growing demand in terms of superior homes.