Women Homebuyers Transform Indian Real Estate with 14% Growth in Transactions

Significant change is stirring in the Indian real estate market as women home-buyers assert their dominance. In 2024, women registered 1.29 lakh residential deals, a 14% increase over 2022. This increase far outstrips the 11 percent rise in male homebuyers, and reflects the increasing financial independence of women in the nation.

Real-estate consultant Square Yards in its report Key Holders of Change – Women Driving Real Estate Growth and Transformation mentioned that overall residential transactions across 6 major cities—Mumbai, Pune, Bengaluru, Hyderabad, and Noida—aggregated 5.77 lakh in 2024, a 4% growth from 5.56 lakh units in 2023. The percentage of home purchases made by women increased from 20% in 2023 to 22% in 2024, which is a consistent upward trend.

Shifting Homeownership Trends

While male buyers constituted 2.18 lakh of all transactions in 2024, compared to 1.96 lakhs in 2023, joint ownership (male + female) transactions decreased by 7%, but still accounted for the largest share, with 40% of all purchases. Sole female ownership rose the most sharply, jumping to 1.29 lakh, from 1.14 lakh last year.

The shift, according to Kanika Gupta Shori, COO and Founder of Square Yards, is mainly due to increased empowerment through education, workforce participation and financial independence. “We are seeing women emerging as key decision makers in real estate as evidenced by the 14 percent annual increase in transactions by sole female buyers,” she said.

Tanuj Shori, the CEO of Square Yards, said that women played a prominent role in the sector, noting that almost 53% of the company’s clients are female buyers, either as sole or joint owners.

Gov’t Policies Promote Female Home Ownership

This trend has been driven by supportive government policies. At least one female member of the family needs to be registered as the property owner under the Pradhan Mantri Awas Yojana (PMAY). Moreover, schemes like the Credit Linked Subsidy Scheme (CLSS), 1-3% stamp-duty concessions in states like Maharashtra and Uttar Pradesh, and home loan interest rate waivers for women are making homeownership more accessible.

The Role of Technology in Decisions by Women in Real Estate

Access to digital tools has also made it easier for women to own homes. The likes of online property platforms, mortgage calculators and fintech innovations have also put the power in the hands of women to make savvy investment choices, increasing their engagement in the market.

With their growing financial independence, women are redefining standards in India’s housing sector, paving the way for a more inclusive market.